What could it cost you if AI doesn't recommend your business?

The AI visibility calculator starts with what new customers are worth to you over a year. It then looks at how much of that comes through people searching online, based on your answer about how customers find you. From there it assumes between 10% and 30% of those searches move to AI tools like ChatGPT, Google's AI answers and Perplexity, and adjusts for whether those tools already recommend you.

The result is a range, not a forecast. It's a way to see whether AI visibility is worth your attention and roughly how much.

More people are asking ChatGPT, Google's AI answers and Perplexity for recommendations instead of scrolling through search results. The AI names a handful of businesses and everyone else is invisible. This AI visibility calculator asks four quick questions to show what's at stake for you.

Frequently Asked Questions

How do I check if ChatGPT recommends my business?

Ask it the question a customer would ask, such as "Who's the best [what you do] in [your town]?" Try a few different wordings. If your business doesn't come up, or comes up with the wrong details, that's worth fixing.

How the Estimate Works

This is a planning estimate, not a forecast. It assumes somewhere between 10% and 30% of the searches that currently bring you customers move to AI answers, and adjusts for whether AI tools already mention you. Your real figure depends on your industry, location and competitors.

What should I do if my number looks high?

Start with the AI Visibility Check. It shows how your business appears across Google, ChatGPT, Perplexity and your Google Business Profile, with clear next steps. It costs $37 and the report arrives by email.

What is AI visibility?

AI visibility is whether tools like ChatGPT, Perplexity and Google's AI answers mention your business when someone asks for a recommendation. These tools usually name a handful of businesses, so if you're not one of them, that customer may never see you.

I get most of my work from referrals. Does this still matter?

Yes, though less. Most people who are referred to you still look you up before getting in touch, and more of them are doing that through AI tools. If what they find is thin or missing, some won't follow through.